17 November 2022 
6:00 PM
Join some of the most successful Polish Entrepreneurs in the UK at this in-person event in London.
The new digitally-aware customer - sales through nurturing
The 2022 PBLINK Congress of Polish Entrepreneurs will discuss the challenges and issues of new digital technologies that have changed customer expectations, resulting in a new kind of modern buyer. Today's consumers are constantly connected, born digital, and aware of what they can do with technology.
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About the event
Running a business alone a long way from the familiar environment of your native country for many Polish and other diverse entrepreneurs is challenging. In 2014, Polish Business Link became the facilitator of the annual Congress of Polish Entrepreneurs in London, attracting more than 200 business people.
Congress focuses on such issues as:
- Funding for business Start-Ups and growth
- Legal, tax and financial issues
- Marketing and digital solutions
- HR issues
It also provides practical insights into the UK economy.
This event will also be a chance for British SMEs to tap into the thriving network of Polish businesses, opening up the potential of Polish markets, including lucrative export opportunities. Equally, British firms will benefit greatly from identifying UK-based Polish contractors, for example, in the construction sector. The Congress is attended by some of the most successful Polish entrepreneurs operating in the UK, who are motivated to share their experiences with the participants.
Agenda
17:30 Registration
18:00 Welcome & PBLINK update, Bart Kowalczyk, owner at AutomateNow
18:15 Discussion panel starts:
New digitally-aware customer - Sales through customer nurturing
19:00 Dinner Break (choose from Vege curry or Chicken curry)
*All food may contain soya, nuts and gluten
19:15 Business Networking and Matchmaking session
20:00 Close
After this event at 8 PM, we move to the pub: Betsey Trotwood, 56 Farringdon Rd, London EC1R 3BL.
Expert panel
Lawrence Hoare Growth Expert, Goldman Sachs 10KSB UK Programme
Owner of VC Consulting
Chandila Fernando, Director, Investor Relations at The Investment Committee
Andrew Samu, Editor at Disruption Banking and Digital StartUp Ltd
Date and Venue
Date: Thursday, 17 November 2022, Registration : 17:30, Event starts 18:00
Location: The Finsbury Business Centre, 40 Bowling Green Lane, London EC1R 0NE
*The Organisers reserve the right to cancel or amend event details, including date, time, topic, speaker, agenda and tickets.
Together with our Partners:
What's new in the industry
Digitization is changing business
Digitization within Industry has changed how companies develop, manufacture and market their products and how they reach and serve customers. New advanced technologies and data analysis influence the structure of companies and how they manage their offer and strategies. A product offering can become a scalable service with no additional marginal costs.
The need for a strategic approach to technology is universal, but some companies are already in the lead; their responses show that better overall technology capability, talent, leadership, and resources (what we call "company technology add-on") are associated with better economic outcomes. At the same time, the results confirm that many organizations may miss opportunities to invest in areas of their business models that are most vulnerable to digital disruption.
New digital technologies have changed customer expectations, creating a new kind of modern buyer. Today's consumers are constantly connected, born digital, and aware of what they can do with technology.
